“ICH as Fashion” Workshop Ignites: Silk Road Cultural Heritage and Innovative Fashion Collide at China National Silk Museum’s Groundbreaking Event

Kristen Harris

By Kristen HarrisPublished July 10, 2025

Illustration of the fusion of intangible cultural heritage and modern fashion at the China National Silk Museum (AI-generated, non-realistic illustration). Credit: Ideogram.

The world of fashion is constantly evolving, with new trends emerging from unexpected sources. Recently, a groundbreaking workshop titled “ICH as Fashion” was held at the China National Silk Museum, aiming to bridge the gap between traditional cultural heritage and modern fashion. This initiative, backed by UNESCO, seeks to safeguard intangible cultural heritage (ICH) while promoting ethical and innovative commercialization. The event brought together a diverse group of participants, including ICH practitioners, fashion students, and designers, united by a shared passion for preserving and reimagining cultural expressions.

The Inception of ICH as Fashion

The “ICH as Fashion” workshop marks the beginning of a two-year capacity-building initiative by UNESCO, focused on integrating intangible cultural heritage into the fashion industry. This ambitious project, co-organized by the UNESCO Regional Office for East Asia and the China National Silk Museum (CNSM), aims to explore the synergies between cultural heritage and fashion. By understanding the core concepts of ICH, participants are encouraged to develop new design practices that align with ethical principles. The workshop’s immersive program delved into methodologies for storytelling, representation, and digital documentation, setting the stage for a new era of cultural and fashion innovation.

Innovative Approaches to Cultural Heritage

The workshop at CNSM emphasized the importance of innovative approaches when dealing with cultural heritage. Participants explored collaborative frameworks that emphasize equity-based commercialization, ensuring that ICH bearers and designers work together harmoniously. This approach not only preserves cultural expressions but also provides a platform for them to be shared with a global audience. The workshop highlighted the significance of storytelling in fashion, encouraging designers to incorporate narratives that resonate with both the heritage and contemporary audiences. By doing so, cultural heritage becomes a living, evolving entity that can thrive in modern contexts.

Key Figures and Thought Leaders

The workshop featured distinguished speakers from various fields, each bringing unique insights into the intersection of cultural heritage and fashion. Among them were Ananya Bhattacharya and Tara Gujadhur, members of the UNESCO Global Facilitators Network, who shared their expertise on safeguarding ICH. Prof. Wang Xiaocan, a member of the National Technical Committee for the Protection and Inheritance of Ethnic Minority Costumes Standardization, provided valuable perspectives on the standardization of ethnic costumes. Additionally, Dr. Vikrant Kishore, Associate Professor of International Communications & Creative Industries at the University of Nottingham Ningbo China, contributed his knowledge on creative industries and their role in promoting cultural heritage.

The Future of ICH in Fashion

As the workshop concluded, participants were tasked with drafting action plans for the project’s two-year trajectory. These plans are expected to outline strategies for integrating ICH into fashion in a way that respects cultural significance while embracing innovation. The China National Silk Museum continues to play a pivotal role in this endeavor, spearheading initiatives such as “Global Showcase” touring exhibitions and academic forums. As the custodian of UNESCO-listed Chinese sericulture and silk craftsmanship, CNSM is well-positioned to lead efforts in uniting broader textile ICH projects for collaborative preservation and innovation.

The “ICH as Fashion” workshop at the China National Silk Museum has set the stage for an exciting journey, where tradition meets innovation in the world of fashion. As participants embark on this two-year initiative, the potential for new cultural expressions and fashion trends is limitless. How will this fusion of heritage and modernity shape the future of fashion, and what new stories will emerge from this creative crossroads?

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Kristen Harris

ABOUT THE AUTHOR

Kristen is a seasoned writer with a passion for uncovering the stories that shape our world. With a background in journalism and the humanities, she brings a thoughtful, inquisitive approach to everything she writes—whether it’s a deep dive into global events, a personal take on lifestyle trends, or an exploration of emerging scientific ideas. Her curiosity knows no bounds, and she thrives on connecting seemingly unrelated subjects in meaningful ways.

11 comments

  • Xavier_Luminescence

    Great to see professors like Dr. Vikrant Kishore involved. What’s his role in the project exactly?

  • Will the outcomes of this workshop be accessible to the public or just to the participants?

  • EmiliaMoonshadow

    This is such an inspiring initiative. Kudos to everyone involved in preserving cultural heritage!

  • charles

    Why wasn’t I invited to this event? I promise I won’t touch the silk! 😂

  • felixtwilight

    It’s fascinating to see the collaboration between UNESCO and the China National Silk Museum. What other projects have they worked on together?

  • Arianna5

    How do they plan to measure the success of integrating ICH into the fashion industry over the next two years?

  • cocooasis

    I love the idea of storytelling in fashion! Imagine wearing a piece that tells a story from the Silk Road. 👍

  • Boots5

    Did they discuss how to avoid cultural appropriation while incorporating ICH into modern fashion?

  • Hunter

    Thank you to the organizers for bringing such an important topic to light! We need more discussions like this.

  • lauren

    Can anyone explain what “equity-based commercialization” means in simple terms? It’s a bit confusing for me.

  • Wow, this sounds like an incredible event! How can I participate in future workshops? 😊

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